Quill feather

J.J. Keller Anniversary Booklet

Since its founding in 1953 as a humble consulting firm for motor carriers, JJ Keller has evolved into a leading provider of safety and compliance solutions for employers across various industries. As part of its 70th anniversary celebration, they wanted a special digital coffee table book to commemorate the rich history and achievements of the company and all the people who have helped it to thrive.
Client
J.J. Keller & Associates, LLC
Release
November 2023
Category
Brand Support
RECOGNITION
VISIT Website
Woman with long curly hair affectionately holding a Shetland Sheepdog. Text overlay reads 'lacuna PET PRODUCTS' and 'Filling the nutritional gap with premium, biologically appropriate food and treats.Text defining 'lacuna' as a term describing the profound sense of fulfillment and wholeness a person experiences when their pet fills a void in their life, bringing a unique and irreplaceable sense of completeness.

Creating the digital coffee table book for JJ Keller’s 70th anniversary presented Quill with a unique and exciting challenge. Our team was faced with the task of distilling decades of experiences, innovations, and milestones into a format that was both engaging and accessible. The goal was to capture the story of JJ Keller’s journey while staying true to the brand’s overarching identity in visual style and voice throughout the book.

Bag of Lacuna Pet Products Chicken & Mango Superfood Treats. Soft green packaging with cream. Collage of various webpages from the Lacuna pet products website, showcasing their homepage, product listings, and ingredient information.Advertisement for Lacuna dog food, emphasizing zero fillers, no preservatives, premium quality, and pet approval, shown with a puppy eating.

Tackling this book was a great way for the Quill brand experts and designers to stretch their creative legs and expertise in long-form brand storytelling. We meticulously curated photographs, key moments, achievements, and anecdotes from the 1950s onwards, creating a visual timeline that complemented the narrative. Throughout the process, we kept JJ Keller’s brand identity at the forefront, infusing the book with elements that reflected the company's values, culture, and ethos.

Four bags of lacuna pet food or treats in different flavors and packaging colors: Farmer's Recipe, Duck & Blueberries, Signature, and Beef Heart.

The result is a coffee table book that not only celebrates JJ Keller’s 70-year journey but also reflects the company's overarching values, culture, and aspirations for the future. Our ability to seamlessly blend into JJ Keller’s brand ecosystem with compelling storytelling, captivating imagery, and strategic design ensured that readers could vividly experience each era of the company’s evolution in a cohesive design that feels authentically aligned with its brand.

A woman making coffee in a kitchen while a Dalmatian dog looks up at her from the counter. A bag of lacuna pet food is visible on the counter next to the stove.Pile of natural dog treats including dried chicken tenders, dried beef tendon sticks, and other freeze-dried raw meat pieces. Arrows point to the treats with labels indicating 'SINGLE INGREDIENT', 'NO PRESERVATIVES', and 'FREEZE DRIED RAW MEAT'.
ANNI Hair Wax tube package staggered in perspective to the left of  Frizz? Never heard of it text and 4 certification logosANNI Hair Wax Logo

Creating the digital coffee table book for JJ Keller’s 70th anniversary presented Quill with a unique and exciting challenge. Our team was faced with the task of distilling decades of experiences, innovations, and milestones into a format that was both engaging and accessible. The goal was to capture the story of JJ Keller’s journey while staying true to the brand’s overarching identity in visual style and voice throughout the book.

Image of ANNI Hair Wax tube being pulled out of back pocket of jeansANNI Hair Wax tube and box packaging sitting together next to each other

Tackling this book was a great way for the Quill brand experts and designers to stretch their creative legs and expertise in long-form brand storytelling. We meticulously curated photographs, key moments, achievements, and anecdotes from the 1950s onwards, creating a visual timeline that complemented the narrative. Throughout the process, we kept JJ Keller’s brand identity at the forefront, infusing the book with elements that reflected the company's values, culture, and ethos.

ANNI Hair Wax Pink wave pattern with circular stamp that has a leaf icon in the middle. Plant-Based Product circling around the iconANNI Hair Wax PR box design with product in the center of the open boxANNI Hair Wax box and tube sitting on top of two different hair types (dark curly hair & blond straight hair) showing the product is good for all hair types.

The result is a coffee table book that not only celebrates JJ Keller’s 70-year journey but also reflects the company's overarching values, culture, and aspirations for the future. Our ability to seamlessly blend into JJ Keller’s brand ecosystem with compelling storytelling, captivating imagery, and strategic design ensured that readers could vividly experience each era of the company’s evolution in a cohesive design that feels authentically aligned with its brand.

Six ANNI Hair Wax supporting square graphics showing the brand colors and elements as information graphics for the Amazon listingWoman holding a young girl and using the ANNI Hair Wax tube on her hair. Logo and "I'm safe for all hair types and all ages"
Priority logo with "Complete herd health is priority one." and image of cows in a circular containerPriority IAC business card design

Creating the digital coffee table book for JJ Keller’s 70th anniversary presented Quill with a unique and exciting challenge. Our team was faced with the task of distilling decades of experiences, innovations, and milestones into a format that was both engaging and accessible. The goal was to capture the story of JJ Keller’s journey while staying true to the brand’s overarching identity in visual style and voice throughout the book.

Priority IAC line icon style of all types of animals (cows, sheep, deer, pigs, pets, etc.)

Tackling this book was a great way for the Quill brand experts and designers to stretch their creative legs and expertise in long-form brand storytelling. We meticulously curated photographs, key moments, achievements, and anecdotes from the 1950s onwards, creating a visual timeline that complemented the narrative. Throughout the process, we kept JJ Keller’s brand identity at the forefront, infusing the book with elements that reflected the company's values, culture, and ethos.

Priority IAC product sell sheet The Priority Way with iconsPriority IAC brand and product presentation deck with 8 graphicsPriority IAC two product packaging bags (Tracepac Gold and P-One)Priority IAC two product packaging bags (Chopper's Choice and Ocean Minerals)Priority IAC website design on laptop, tablet and phonePriority IAC's unique strains of Smartbacteria with iconsPriority IAC front & back product mailer

The result is a coffee table book that not only celebrates JJ Keller’s 70-year journey but also reflects the company's overarching values, culture, and aspirations for the future. Our ability to seamlessly blend into JJ Keller’s brand ecosystem with compelling storytelling, captivating imagery, and strategic design ensured that readers could vividly experience each era of the company’s evolution in a cohesive design that feels authentically aligned with its brand.

Priority IAC digital ad set with 4 swiping images
Motion Works Media "Media that moves" with a orange wave gradient in the background with a grid collage of imagesMotion Works Media multiple business cards floating on dark background

Creating the digital coffee table book for JJ Keller’s 70th anniversary presented Quill with a unique and exciting challenge. Our team was faced with the task of distilling decades of experiences, innovations, and milestones into a format that was both engaging and accessible. The goal was to capture the story of JJ Keller’s journey while staying true to the brand’s overarching identity in visual style and voice throughout the book.

Motion Works Media wave patternMotion Works Media logo

Tackling this book was a great way for the Quill brand experts and designers to stretch their creative legs and expertise in long-form brand storytelling. We meticulously curated photographs, key moments, achievements, and anecdotes from the 1950s onwards, creating a visual timeline that complemented the narrative. Throughout the process, we kept JJ Keller’s brand identity at the forefront, infusing the book with elements that reflected the company's values, culture, and ethos.

Motion Works Media - Asymmetrical floating grid of images and icons in blue boxesMotion Works Media - Three brand presentation slides Motion Works Media social media header and profile image. "We work to amplify your brand"

The result is a coffee table book that not only celebrates JJ Keller’s 70-year journey but also reflects the company's overarching values, culture, and aspirations for the future. Our ability to seamlessly blend into JJ Keller’s brand ecosystem with compelling storytelling, captivating imagery, and strategic design ensured that readers could vividly experience each era of the company’s evolution in a cohesive design that feels authentically aligned with its brand.

Motion Works Media - Six social media cards that showcase different brand elements and photographyMotion Works Media email design in a line drawing of a phoneMotion Works Media icon style - thick ,geometric line weight Motion Works Media website page designs on a dark background with an orange wave mesh gradient
McNeilus® Volterra™ ZSL™ Campaign hero graphic of the truck with copy "Engineered for the future. Driven by purpose"McNeilus® Volterra™ ZSL™ Campaign website page

Creating the digital coffee table book for JJ Keller’s 70th anniversary presented Quill with a unique and exciting challenge. Our team was faced with the task of distilling decades of experiences, innovations, and milestones into a format that was both engaging and accessible. The goal was to capture the story of JJ Keller’s journey while staying true to the brand’s overarching identity in visual style and voice throughout the book.

McNeilus® Volterra™ ZSL™ Campaign digital ads

Tackling this book was a great way for the Quill brand experts and designers to stretch their creative legs and expertise in long-form brand storytelling. We meticulously curated photographs, key moments, achievements, and anecdotes from the 1950s onwards, creating a visual timeline that complemented the narrative. Throughout the process, we kept JJ Keller’s brand identity at the forefront, infusing the book with elements that reflected the company's values, culture, and ethos.

McNeilus® Volterra™ ZSL™ Campaign brochure "The first of its kind. The best of its kind"McNeilus® Volterra™ ZSL™ Campaign billboard that says "Collect smarter, not harder."

The result is a coffee table book that not only celebrates JJ Keller’s 70-year journey but also reflects the company's overarching values, culture, and aspirations for the future. Our ability to seamlessly blend into JJ Keller’s brand ecosystem with compelling storytelling, captivating imagery, and strategic design ensured that readers could vividly experience each era of the company’s evolution in a cohesive design that feels authentically aligned with its brand.

McNeilus® Volterra™ ZSL™ Campaign social graphics
Oshkosh Area Community Foundation - Our mission is simple. To strengthen our communities. For good. For ever.Oshkosh Area Community Foundation home page of website

Creating the digital coffee table book for JJ Keller’s 70th anniversary presented Quill with a unique and exciting challenge. Our team was faced with the task of distilling decades of experiences, innovations, and milestones into a format that was both engaging and accessible. The goal was to capture the story of JJ Keller’s journey while staying true to the brand’s overarching identity in visual style and voice throughout the book.

Oshkosh Area Community Foundation sell sheets

Tackling this book was a great way for the Quill brand experts and designers to stretch their creative legs and expertise in long-form brand storytelling. We meticulously curated photographs, key moments, achievements, and anecdotes from the 1950s onwards, creating a visual timeline that complemented the narrative. Throughout the process, we kept JJ Keller’s brand identity at the forefront, infusing the book with elements that reflected the company's values, culture, and ethos.

Two guys with their arms around each other smiling Oshkosh Area Community Foundation iconography setOshkosh Area Community Foundation create a legacy pop-upOshkosh Area Community Foundation Ways to Give website page

The result is a coffee table book that not only celebrates JJ Keller’s 70-year journey but also reflects the company's overarching values, culture, and aspirations for the future. Our ability to seamlessly blend into JJ Keller’s brand ecosystem with compelling storytelling, captivating imagery, and strategic design ensured that readers could vividly experience each era of the company’s evolution in a cohesive design that feels authentically aligned with its brand.

Oshkosh Area Community Foundation brochure front and backOshkosh Area Community Foundation presentation slide graphicsOshkosh Area Community Foundation "Creating a lasting legacy."
Oshkosh Public Library spark your story with lion shouting with sparks

Creating the digital coffee table book for JJ Keller’s 70th anniversary presented Quill with a unique and exciting challenge. Our team was faced with the task of distilling decades of experiences, innovations, and milestones into a format that was both engaging and accessible. The goal was to capture the story of JJ Keller’s journey while staying true to the brand’s overarching identity in visual style and voice throughout the book.

Business cards that change colorsOshkosh Public Library logo with colorful confetti shapes around it on a cream backgroundOshkosh Public Library home page of website

Tackling this book was a great way for the Quill brand experts and designers to stretch their creative legs and expertise in long-form brand storytelling. We meticulously curated photographs, key moments, achievements, and anecdotes from the 1950s onwards, creating a visual timeline that complemented the narrative. Throughout the process, we kept JJ Keller’s brand identity at the forefront, infusing the book with elements that reflected the company's values, culture, and ethos.

Oshkosh Public Library Building banners and flag pole banners in parking lot

The result is a coffee table book that not only celebrates JJ Keller’s 70-year journey but also reflects the company's overarching values, culture, and aspirations for the future. Our ability to seamlessly blend into JJ Keller’s brand ecosystem with compelling storytelling, captivating imagery, and strategic design ensured that readers could vividly experience each era of the company’s evolution in a cohesive design that feels authentically aligned with its brand.

Oshkosh Public Library YouTube thumbnails for videosOshkosh Public Library web pagesOshkosh Public Library events at the library sheetsOshkosh Public Library Let's go to the library with color abstract shapes around it
Video Graphic Board
Advanced Contours Results that redefine confidenceAdvanced Contours iconography set

Creating the digital coffee table book for JJ Keller’s 70th anniversary presented Quill with a unique and exciting challenge. Our team was faced with the task of distilling decades of experiences, innovations, and milestones into a format that was both engaging and accessible. The goal was to capture the story of JJ Keller’s journey while staying true to the brand’s overarching identity in visual style and voice throughout the book.

Advanced Contours tri-fold brochure with services

Tackling this book was a great way for the Quill brand experts and designers to stretch their creative legs and expertise in long-form brand storytelling. We meticulously curated photographs, key moments, achievements, and anecdotes from the 1950s onwards, creating a visual timeline that complemented the narrative. Throughout the process, we kept JJ Keller’s brand identity at the forefront, infusing the book with elements that reflected the company's values, culture, and ethos.

Advanced Contours post card mailerMale consulting with woman for servicesConfidence refined through Advanced Contours social media graphics

The result is a coffee table book that not only celebrates JJ Keller’s 70-year journey but also reflects the company's overarching values, culture, and aspirations for the future. Our ability to seamlessly blend into JJ Keller’s brand ecosystem with compelling storytelling, captivating imagery, and strategic design ensured that readers could vividly experience each era of the company’s evolution in a cohesive design that feels authentically aligned with its brand.

Advanced Contours website home page
Hometree4Life "Where health meets harmony"Hometree4Life tri-fold brochure

Creating the digital coffee table book for JJ Keller’s 70th anniversary presented Quill with a unique and exciting challenge. Our team was faced with the task of distilling decades of experiences, innovations, and milestones into a format that was both engaging and accessible. The goal was to capture the story of JJ Keller’s journey while staying true to the brand’s overarching identity in visual style and voice throughout the book.

Hometree4Life digital ad set

Tackling this book was a great way for the Quill brand experts and designers to stretch their creative legs and expertise in long-form brand storytelling. We meticulously curated photographs, key moments, achievements, and anecdotes from the 1950s onwards, creating a visual timeline that complemented the narrative. Throughout the process, we kept JJ Keller’s brand identity at the forefront, infusing the book with elements that reflected the company's values, culture, and ethos.

Hometree4Life folder and sell sheetHometree4Life presentation slides

The result is a coffee table book that not only celebrates JJ Keller’s 70-year journey but also reflects the company's overarching values, culture, and aspirations for the future. Our ability to seamlessly blend into JJ Keller’s brand ecosystem with compelling storytelling, captivating imagery, and strategic design ensured that readers could vividly experience each era of the company’s evolution in a cohesive design that feels authentically aligned with its brand.

Hometree4Life water bottle -tangerine and tree ring designHometree4Life text in a circle with logo in middle. 

"Like-minded people reconnecting"Hometree4Life tradeshow display
City Center Oshkosh website page on a computer monitor

Creating the digital coffee table book for JJ Keller’s 70th anniversary presented Quill with a unique and exciting challenge. Our team was faced with the task of distilling decades of experiences, innovations, and milestones into a format that was both engaging and accessible. The goal was to capture the story of JJ Keller’s journey while staying true to the brand’s overarching identity in visual style and voice throughout the book.

At the center of possibilities -  City Center OshkoshCity Center Oshkosh 3 website pages displayed togetherCity Center Oshkosh website components and snippets of pages

Tackling this book was a great way for the Quill brand experts and designers to stretch their creative legs and expertise in long-form brand storytelling. We meticulously curated photographs, key moments, achievements, and anecdotes from the 1950s onwards, creating a visual timeline that complemented the narrative. Throughout the process, we kept JJ Keller’s brand identity at the forefront, infusing the book with elements that reflected the company's values, culture, and ethos.

City Center Oshkosh building

The result is a coffee table book that not only celebrates JJ Keller’s 70-year journey but also reflects the company's overarching values, culture, and aspirations for the future. Our ability to seamlessly blend into JJ Keller’s brand ecosystem with compelling storytelling, captivating imagery, and strategic design ensured that readers could vividly experience each era of the company’s evolution in a cohesive design that feels authentically aligned with its brand.

City Center Oshkosh directory map illustration
Woman sitting on couch with graphic saying "Comfort to the Highest Degree" with the Martens Heating & Cooling logo

Creating the digital coffee table book for JJ Keller’s 70th anniversary presented Quill with a unique and exciting challenge. Our team was faced with the task of distilling decades of experiences, innovations, and milestones into a format that was both engaging and accessible. The goal was to capture the story of JJ Keller’s journey while staying true to the brand’s overarching identity in visual style and voice throughout the book.

Martens Heating & Cooling logoMartens Heating & Cooling Business CardsMartens Heating & Cooling mobile design of website

Tackling this book was a great way for the Quill brand experts and designers to stretch their creative legs and expertise in long-form brand storytelling. We meticulously curated photographs, key moments, achievements, and anecdotes from the 1950s onwards, creating a visual timeline that complemented the narrative. Throughout the process, we kept JJ Keller’s brand identity at the forefront, infusing the book with elements that reflected the company's values, culture, and ethos.

Martens Heating & Cooling promotional email about lowering energy bills in an iPad mockup

The result is a coffee table book that not only celebrates JJ Keller’s 70-year journey but also reflects the company's overarching values, culture, and aspirations for the future. Our ability to seamlessly blend into JJ Keller’s brand ecosystem with compelling storytelling, captivating imagery, and strategic design ensured that readers could vividly experience each era of the company’s evolution in a cohesive design that feels authentically aligned with its brand.

Martens Heating & Cooling service brochure Martens Heating & Cooling social media kitMartens Heating & Cooling billboard and flag signage
Quill Creative - Oshkosh Defense website home page header graphic of close shot of Oshkosh Defense tan vehicle with a close up of the logo on the vehicleQuill Creative - Oshkosh Defense logo

Creating the digital coffee table book for JJ Keller’s 70th anniversary presented Quill with a unique and exciting challenge. Our team was faced with the task of distilling decades of experiences, innovations, and milestones into a format that was both engaging and accessible. The goal was to capture the story of JJ Keller’s journey while staying true to the brand’s overarching identity in visual style and voice throughout the book.

Quill Creative - Oshkosh Defense website card componentsQuill Creative - Oshkosh Defense vehicle slider

Tackling this book was a great way for the Quill brand experts and designers to stretch their creative legs and expertise in long-form brand storytelling. We meticulously curated photographs, key moments, achievements, and anecdotes from the 1950s onwards, creating a visual timeline that complemented the narrative. Throughout the process, we kept JJ Keller’s brand identity at the forefront, infusing the book with elements that reflected the company's values, culture, and ethos.

Quill Creative - Oshkosh Defense website mobile page scrolling animation
Quill Creative - Oshkosh Defense3 webpages (MCWS Vehicle, careers at Oshkosh Defense, and Tactical Vehicles)
Quill Creative - Oshkosh Defense testimonial on mobile size

The result is a coffee table book that not only celebrates JJ Keller’s 70-year journey but also reflects the company's overarching values, culture, and aspirations for the future. Our ability to seamlessly blend into JJ Keller’s brand ecosystem with compelling storytelling, captivating imagery, and strategic design ensured that readers could vividly experience each era of the company’s evolution in a cohesive design that feels authentically aligned with its brand.

Quill Creative - Oshkosh Defense Amp V with MCWSQuill Creative - Oshkosh Defense collage of mobile pages with vehicle images, copy and gray backgrounds
Fire Escape and Mud on Main logosYour local DIY art studio

Creating the digital coffee table book for JJ Keller’s 70th anniversary presented Quill with a unique and exciting challenge. Our team was faced with the task of distilling decades of experiences, innovations, and milestones into a format that was both engaging and accessible. The goal was to capture the story of JJ Keller’s journey while staying true to the brand’s overarching identity in visual style and voice throughout the book.

Fire Escape website pagesFire Escape loyalty punch card, front and back designFire Escape business card front and back on peach background

Tackling this book was a great way for the Quill brand experts and designers to stretch their creative legs and expertise in long-form brand storytelling. We meticulously curated photographs, key moments, achievements, and anecdotes from the 1950s onwards, creating a visual timeline that complemented the narrative. Throughout the process, we kept JJ Keller’s brand identity at the forefront, infusing the book with elements that reflected the company's values, culture, and ethos.

Get your hands dirtyMud on Main website pagesFire Escape events on phone mockupMud o Main social media graphic

The result is a coffee table book that not only celebrates JJ Keller’s 70-year journey but also reflects the company's overarching values, culture, and aspirations for the future. Our ability to seamlessly blend into JJ Keller’s brand ecosystem with compelling storytelling, captivating imagery, and strategic design ensured that readers could vividly experience each era of the company’s evolution in a cohesive design that feels authentically aligned with its brand.

Brand guidelines from Quill Creative for Fire Escape and Mud on Main
Quill Creative - Fletch's High Spirits Brand Identity logoQuill Creative - Fletch's High Spirits Brand Identity digital menu

Creating the digital coffee table book for JJ Keller’s 70th anniversary presented Quill with a unique and exciting challenge. Our team was faced with the task of distilling decades of experiences, innovations, and milestones into a format that was both engaging and accessible. The goal was to capture the story of JJ Keller’s journey while staying true to the brand’s overarching identity in visual style and voice throughout the book.

Quill Creative - Fletch's High Spirits Brand Identity social media posts

Tackling this book was a great way for the Quill brand experts and designers to stretch their creative legs and expertise in long-form brand storytelling. We meticulously curated photographs, key moments, achievements, and anecdotes from the 1950s onwards, creating a visual timeline that complemented the narrative. Throughout the process, we kept JJ Keller’s brand identity at the forefront, infusing the book with elements that reflected the company's values, culture, and ethos.

Quill Creative - Fletch's High Spirits Brand Identity sandwich boardQuill Creative - Fletch's High Spirits Brand Identity menus

The result is a coffee table book that not only celebrates JJ Keller’s 70-year journey but also reflects the company's overarching values, culture, and aspirations for the future. Our ability to seamlessly blend into JJ Keller’s brand ecosystem with compelling storytelling, captivating imagery, and strategic design ensured that readers could vividly experience each era of the company’s evolution in a cohesive design that feels authentically aligned with its brand.

Quill Creative - Fletch's High Spirits Brand Identity bottles
Valley Pop Savor the Pop with a bag of popcorn in the centerValley Pop orange background with circular image of mother and young daughter hugging

Creating the digital coffee table book for JJ Keller’s 70th anniversary presented Quill with a unique and exciting challenge. Our team was faced with the task of distilling decades of experiences, innovations, and milestones into a format that was both engaging and accessible. The goal was to capture the story of JJ Keller’s journey while staying true to the brand’s overarching identity in visual style and voice throughout the book.

Valley Pop logo comparison of new and oldValley Pop letterhead designValley Pop social media header and profile pictureValley Pop popcorn clipped on green background with pop bursts near them

Tackling this book was a great way for the Quill brand experts and designers to stretch their creative legs and expertise in long-form brand storytelling. We meticulously curated photographs, key moments, achievements, and anecdotes from the 1950s onwards, creating a visual timeline that complemented the narrative. Throughout the process, we kept JJ Keller’s brand identity at the forefront, infusing the book with elements that reflected the company's values, culture, and ethos.

Valley Pop branded sales presentationValley Pop tradeshow booth

The result is a coffee table book that not only celebrates JJ Keller’s 70-year journey but also reflects the company's overarching values, culture, and aspirations for the future. Our ability to seamlessly blend into JJ Keller’s brand ecosystem with compelling storytelling, captivating imagery, and strategic design ensured that readers could vividly experience each era of the company’s evolution in a cohesive design that feels authentically aligned with its brand.

Valley Pop social media graphicsValley Pop product seals setMan and woman snuggled on couch eating popcorn
Quill Creative: Computer Corner Website home page design with illustrationsQuill Creative: Computer Corner tagline "We're in Your Corner" with custom illustration

Creating the digital coffee table book for JJ Keller’s 70th anniversary presented Quill with a unique and exciting challenge. Our team was faced with the task of distilling decades of experiences, innovations, and milestones into a format that was both engaging and accessible. The goal was to capture the story of JJ Keller’s journey while staying true to the brand’s overarching identity in visual style and voice throughout the book.

Quill Creative: Computer Corner gradient arch
Quill Creative: Computer Corner services web page design

Tackling this book was a great way for the Quill brand experts and designers to stretch their creative legs and expertise in long-form brand storytelling. We meticulously curated photographs, key moments, achievements, and anecdotes from the 1950s onwards, creating a visual timeline that complemented the narrative. Throughout the process, we kept JJ Keller’s brand identity at the forefront, infusing the book with elements that reflected the company's values, culture, and ethos.

Quill Creative: Computer Corner illustration collage paired with imagesQuill Creative: Computer Corner illustration style for website design

The result is a coffee table book that not only celebrates JJ Keller’s 70-year journey but also reflects the company's overarching values, culture, and aspirations for the future. Our ability to seamlessly blend into JJ Keller’s brand ecosystem with compelling storytelling, captivating imagery, and strategic design ensured that readers could vividly experience each era of the company’s evolution in a cohesive design that feels authentically aligned with its brand.

Quill Creative: Computer Corner Web Pages
Quill Creative - Oshkosh Defense logo

Creating the digital coffee table book for JJ Keller’s 70th anniversary presented Quill with a unique and exciting challenge. Our team was faced with the task of distilling decades of experiences, innovations, and milestones into a format that was both engaging and accessible. The goal was to capture the story of JJ Keller’s journey while staying true to the brand’s overarching identity in visual style and voice throughout the book.

Quill Creative - Oshkosh Defense vehicle with text "Your Mission. Our Honor."Quill Creative - Oshkosh Defense executive stationery (Letterhead, folder and business cards)

Tackling this book was a great way for the Quill brand experts and designers to stretch their creative legs and expertise in long-form brand storytelling. We meticulously curated photographs, key moments, achievements, and anecdotes from the 1950s onwards, creating a visual timeline that complemented the narrative. Throughout the process, we kept JJ Keller’s brand identity at the forefront, infusing the book with elements that reflected the company's values, culture, and ethos.

Quill Creative - Oshkosh Defense home page of the Defense websiteQuill Creative - Oshkosh Defense diagonal image collage of Defense vehiclesQuill Creative - Oshkosh Defense printed ad campaignQuill Creative - Oshkosh Defense AUSA tradeshow booth

The result is a coffee table book that not only celebrates JJ Keller’s 70-year journey but also reflects the company's overarching values, culture, and aspirations for the future. Our ability to seamlessly blend into JJ Keller’s brand ecosystem with compelling storytelling, captivating imagery, and strategic design ensured that readers could vividly experience each era of the company’s evolution in a cohesive design that feels authentically aligned with its brand.

Quill Creative - Oshkosh Defense 3 ad setsQuill Creative - Oshkosh Defense social media ad with vehicle Quill Creative - Oshkosh Defense social media ad with 3 images with diagonal layoutQuill Creative - Oshkosh Defense Website page snippetQuill Creative - Oshkosh Defense powerpoint presentation slides with various layouts, colors and images
Quill Creative - 111. N Main visual brand identity highlight. "Better views for business"Quill Creative - 111. N Main visual brand identity building schematic

Creating the digital coffee table book for JJ Keller’s 70th anniversary presented Quill with a unique and exciting challenge. Our team was faced with the task of distilling decades of experiences, innovations, and milestones into a format that was both engaging and accessible. The goal was to capture the story of JJ Keller’s journey while staying true to the brand’s overarching identity in visual style and voice throughout the book.

Quill Creative - 111. N Main visual brand identity overview brochure

Tackling this book was a great way for the Quill brand experts and designers to stretch their creative legs and expertise in long-form brand storytelling. We meticulously curated photographs, key moments, achievements, and anecdotes from the 1950s onwards, creating a visual timeline that complemented the narrative. Throughout the process, we kept JJ Keller’s brand identity at the forefront, infusing the book with elements that reflected the company's values, culture, and ethos.

Quill Creative - 111. N Main visual brand identity floor mapQuill Creative - 111. N Main visual brand identity websiteQuill Creative - 111. N Main visual brand identity icon setQuill Creative - 111. N Main visual brand identity building exterior advertisementQuill Creative - 111. N Main visual brand identity social posts

The result is a coffee table book that not only celebrates JJ Keller’s 70-year journey but also reflects the company's overarching values, culture, and aspirations for the future. Our ability to seamlessly blend into JJ Keller’s brand ecosystem with compelling storytelling, captivating imagery, and strategic design ensured that readers could vividly experience each era of the company’s evolution in a cohesive design that feels authentically aligned with its brand.

Quill Creative - 111. N Main visual brand identity email graphicQuill Creative - 111. N Main visual brand identity rack card
Quill Creative - Senior Stride Helping seniors find their stride.

Creating the digital coffee table book for JJ Keller’s 70th anniversary presented Quill with a unique and exciting challenge. Our team was faced with the task of distilling decades of experiences, innovations, and milestones into a format that was both engaging and accessible. The goal was to capture the story of JJ Keller’s journey while staying true to the brand’s overarching identity in visual style and voice throughout the book.

Quill Creative - Senior Stride Home Care illustration styleSenior Stride website home page scroll

Tackling this book was a great way for the Quill brand experts and designers to stretch their creative legs and expertise in long-form brand storytelling. We meticulously curated photographs, key moments, achievements, and anecdotes from the 1950s onwards, creating a visual timeline that complemented the narrative. Throughout the process, we kept JJ Keller’s brand identity at the forefront, infusing the book with elements that reflected the company's values, culture, and ethos.

Quill Creative - Senior Stride Website pagesQuill Creative - Senior Stride Sales Kit with folder, business card and tri-fold brochureQuill Creative - Senior Stride Icon setQuill Creative - Senior Stride Trade show exhibitQuill Creative - Senior Stride Social media graphics + adsQuill Creative - Senior Stride referral card and checklist templates

The result is a coffee table book that not only celebrates JJ Keller’s 70-year journey but also reflects the company's overarching values, culture, and aspirations for the future. Our ability to seamlessly blend into JJ Keller’s brand ecosystem with compelling storytelling, captivating imagery, and strategic design ensured that readers could vividly experience each era of the company’s evolution in a cohesive design that feels authentically aligned with its brand.

Quill Creative - Senior Stride Brochures with long format contentQuill Creative - Senior Stride Illustration style

Creating the digital coffee table book for JJ Keller’s 70th anniversary presented Quill with a unique and exciting challenge. Our team was faced with the task of distilling decades of experiences, innovations, and milestones into a format that was both engaging and accessible. The goal was to capture the story of JJ Keller’s journey while staying true to the brand’s overarching identity in visual style and voice throughout the book.

Quill Creative - Great Northern Company Rebrand Sustainability focused brand elementsQuill Creative - Great Northern Company Rebrand social media carousel

Tackling this book was a great way for the Quill brand experts and designers to stretch their creative legs and expertise in long-form brand storytelling. We meticulously curated photographs, key moments, achievements, and anecdotes from the 1950s onwards, creating a visual timeline that complemented the narrative. Throughout the process, we kept JJ Keller’s brand identity at the forefront, infusing the book with elements that reflected the company's values, culture, and ethos.

Quill Creative - Great Northern Company Rebrand website page desktop and mobileQuill Creative - Great Northern Company Rebrand tradeshow boothQuill Creative - Great Northern Company Rebrand sustainabilityQuill Creative - Great Northern Company Rebrand sales sheetQuill Creative - Great Northern Company Rebrand sales sheet

The result is a coffee table book that not only celebrates JJ Keller’s 70-year journey but also reflects the company's overarching values, culture, and aspirations for the future. Our ability to seamlessly blend into JJ Keller’s brand ecosystem with compelling storytelling, captivating imagery, and strategic design ensured that readers could vividly experience each era of the company’s evolution in a cohesive design that feels authentically aligned with its brand.

Quill Creative - Great Northern Company Rebrand website pageQuill Creative - Great Northern Company Rebrand social media ad
Quill Creative - Great Northern Brand Support Report to the Community Cover and Interior SpreadQuill Creative - Great Northern Brand Support Report to the Community sustainablityQuill Creative - Great Northern Brand Support Report to the Community "Making a Difference"

Creating the digital coffee table book for JJ Keller’s 70th anniversary presented Quill with a unique and exciting challenge. Our team was faced with the task of distilling decades of experiences, innovations, and milestones into a format that was both engaging and accessible. The goal was to capture the story of JJ Keller’s journey while staying true to the brand’s overarching identity in visual style and voice throughout the book.

Quill Creative - Great Northern Brand Support Report to the Community spreadQuill Creative - Great Northern Brand Support Report to the Community illustration of sustainable and recyclable packaging.

Tackling this book was a great way for the Quill brand experts and designers to stretch their creative legs and expertise in long-form brand storytelling. We meticulously curated photographs, key moments, achievements, and anecdotes from the 1950s onwards, creating a visual timeline that complemented the narrative. Throughout the process, we kept JJ Keller’s brand identity at the forefront, infusing the book with elements that reflected the company's values, culture, and ethos.

Quill Creative - Great Northern Brand Support Report to the Community infographic

The result is a coffee table book that not only celebrates JJ Keller’s 70-year journey but also reflects the company's overarching values, culture, and aspirations for the future. Our ability to seamlessly blend into JJ Keller’s brand ecosystem with compelling storytelling, captivating imagery, and strategic design ensured that readers could vividly experience each era of the company’s evolution in a cohesive design that feels authentically aligned with its brand.

Quill Creative - Great Northern Brand Support Report to the Community spreads
Quill Creative Brand Support - J.J Keller 70 year anniversary table bookletQuill Creative Brand Support - J.J Keller 70 year anniversary booklet cover

Creating the digital coffee table book for JJ Keller’s 70th anniversary presented Quill with a unique and exciting challenge. Our team was faced with the task of distilling decades of experiences, innovations, and milestones into a format that was both engaging and accessible. The goal was to capture the story of JJ Keller’s journey while staying true to the brand’s overarching identity in visual style and voice throughout the book.

Quill Creative Brand Support - J.J Keller 70 year anniversary booklet historical timeline

Tackling this book was a great way for the Quill brand experts and designers to stretch their creative legs and expertise in long-form brand storytelling. We meticulously curated photographs, key moments, achievements, and anecdotes from the 1950s onwards, creating a visual timeline that complemented the narrative. Throughout the process, we kept JJ Keller’s brand identity at the forefront, infusing the book with elements that reflected the company's values, culture, and ethos.

Quill Creative Brand Support - J.J Keller 70 year anniversary booklet pageQuill Creative Brand Support - J.J Keller 70 year anniversary booklet pagesQuill Creative Brand Support - J.J Keller 70 year anniversary booklet historical pages

The result is a coffee table book that not only celebrates JJ Keller’s 70-year journey but also reflects the company's overarching values, culture, and aspirations for the future. Our ability to seamlessly blend into JJ Keller’s brand ecosystem with compelling storytelling, captivating imagery, and strategic design ensured that readers could vividly experience each era of the company’s evolution in a cohesive design that feels authentically aligned with its brand.

Quill Creative Brand Support - J.J Keller 70 year anniversary booklet pages
Quill Creative - Feeding America 2023 Annual Report covers with the theme "Together we can"

Creating the digital coffee table book for JJ Keller’s 70th anniversary presented Quill with a unique and exciting challenge. Our team was faced with the task of distilling decades of experiences, innovations, and milestones into a format that was both engaging and accessible. The goal was to capture the story of JJ Keller’s journey while staying true to the brand’s overarching identity in visual style and voice throughout the book.

Quill Creative - Feeding America 2023 Annual Report brand guidelines Quill Creative - Feeding America 2023 Annual Report Hmong Elder's hydroponic farming spreadQuill Creative - Feeding America 2023 Annual Report illustration styleQuill Creative - Feeding America 2023 Annual Report veggie patternQuill Creative - Feeding America 2023 Annual Report service map

Tackling this book was a great way for the Quill brand experts and designers to stretch their creative legs and expertise in long-form brand storytelling. We meticulously curated photographs, key moments, achievements, and anecdotes from the 1950s onwards, creating a visual timeline that complemented the narrative. Throughout the process, we kept JJ Keller’s brand identity at the forefront, infusing the book with elements that reflected the company's values, culture, and ethos.

Quill Creative - Feeding America 2023 Annual Report spreadsQuill Creative - Feeding America 2023 Annual Report illustration styleQuill Creative - Feeding America 2023 Annual Report program offering spreadsQuill Creative - Feeding America 2023 Annual Report financial page

The result is a coffee table book that not only celebrates JJ Keller’s 70-year journey but also reflects the company's overarching values, culture, and aspirations for the future. Our ability to seamlessly blend into JJ Keller’s brand ecosystem with compelling storytelling, captivating imagery, and strategic design ensured that readers could vividly experience each era of the company’s evolution in a cohesive design that feels authentically aligned with its brand.

Quill Creative - AIA Corporation photography style

Creating the digital coffee table book for JJ Keller’s 70th anniversary presented Quill with a unique and exciting challenge. Our team was faced with the task of distilling decades of experiences, innovations, and milestones into a format that was both engaging and accessible. The goal was to capture the story of JJ Keller’s journey while staying true to the brand’s overarching identity in visual style and voice throughout the book.

Quill Creative - AIA Corporation  "You deserve a partner who listens."Quill Creative - AIA Corporation iconography moving graphic style

Tackling this book was a great way for the Quill brand experts and designers to stretch their creative legs and expertise in long-form brand storytelling. We meticulously curated photographs, key moments, achievements, and anecdotes from the 1950s onwards, creating a visual timeline that complemented the narrative. Throughout the process, we kept JJ Keller’s brand identity at the forefront, infusing the book with elements that reflected the company's values, culture, and ethos.

Quill Creative - AIA Corporation Business Card DesignQuill Creative - AIA Corporation sell sheetsQuill Creative - AIA Corporation social media graphic "Making work simpler"Quill Creative - AIA Corporation scrolling website page on phone.Quill Creative - AIA Corporation branded brochuresQuill Creative - AIA Corporation custom iconography style

The result is a coffee table book that not only celebrates JJ Keller’s 70-year journey but also reflects the company's overarching values, culture, and aspirations for the future. Our ability to seamlessly blend into JJ Keller’s brand ecosystem with compelling storytelling, captivating imagery, and strategic design ensured that readers could vividly experience each era of the company’s evolution in a cohesive design that feels authentically aligned with its brand.

Quill Creative - AIA Corporation water bottle designQuill Creative - AIA Corporation community website page
E-Power Brand Identity "Digital marketing confidence from our team to yours."E-Power Brand Identity happy client photograph

Creating the digital coffee table book for JJ Keller’s 70th anniversary presented Quill with a unique and exciting challenge. Our team was faced with the task of distilling decades of experiences, innovations, and milestones into a format that was both engaging and accessible. The goal was to capture the story of JJ Keller’s journey while staying true to the brand’s overarching identity in visual style and voice throughout the book.

E-Power Brand Identity "Results from experts you can trust."

Tackling this book was a great way for the Quill brand experts and designers to stretch their creative legs and expertise in long-form brand storytelling. We meticulously curated photographs, key moments, achievements, and anecdotes from the 1950s onwards, creating a visual timeline that complemented the narrative. Throughout the process, we kept JJ Keller’s brand identity at the forefront, infusing the book with elements that reflected the company's values, culture, and ethos.

E-Power Brand Identity business cardsE-Power Brand Identity digital ad setE-Power Brand Identity infographic styleE-Power Brand Identity team members photograph

The result is a coffee table book that not only celebrates JJ Keller’s 70-year journey but also reflects the company's overarching values, culture, and aspirations for the future. Our ability to seamlessly blend into JJ Keller’s brand ecosystem with compelling storytelling, captivating imagery, and strategic design ensured that readers could vividly experience each era of the company’s evolution in a cohesive design that feels authentically aligned with its brand.

E-Power Brand Identity sales kit folder with case studiesE-Power Brand Identity slide deck presentation E-Power Brand Identity trade show booth graphicsE-Power Brand Identity illustration styleE-Power Brand Identity email campaign
Quill Creative Brand Support - Feeding America Eastern Wisconsin 2023 Grateful Plate Gala - Graze Theme Design

Creating the digital coffee table book for JJ Keller’s 70th anniversary presented Quill with a unique and exciting challenge. Our team was faced with the task of distilling decades of experiences, innovations, and milestones into a format that was both engaging and accessible. The goal was to capture the story of JJ Keller’s journey while staying true to the brand’s overarching identity in visual style and voice throughout the book.

Quill Creative Brand Support - Feeding America Eastern Wisconsin 2023 Grateful Plate Gala - Event DisplayQuill Creative Brand Support - Feeding America Eastern Wisconsin 2023 Grateful Plate Gala - Event InvitationsQuill Creative Brand Support - Feeding America Eastern Wisconsin 2023 Grateful Plate Gala - Event Invite

Tackling this book was a great way for the Quill brand experts and designers to stretch their creative legs and expertise in long-form brand storytelling. We meticulously curated photographs, key moments, achievements, and anecdotes from the 1950s onwards, creating a visual timeline that complemented the narrative. Throughout the process, we kept JJ Keller’s brand identity at the forefront, infusing the book with elements that reflected the company's values, culture, and ethos.

Quill Creative Brand Support - Feeding America Eastern Wisconsin 2023 Grateful Plate Gala - Event DisplayQuill Creative Brand Support - Feeding America Eastern Wisconsin 2023 Grateful Plate Gala - Guest Speaker

The result is a coffee table book that not only celebrates JJ Keller’s 70-year journey but also reflects the company's overarching values, culture, and aspirations for the future. Our ability to seamlessly blend into JJ Keller’s brand ecosystem with compelling storytelling, captivating imagery, and strategic design ensured that readers could vividly experience each era of the company’s evolution in a cohesive design that feels authentically aligned with its brand.

Quill Creative Brand Support - Feeding America Eastern Wisconsin 2023 Grateful Plate Gala - Event ImageQuill Creative Brand Support - Feeding America Eastern Wisconsin 2023 Grateful Plate Gala
Somaya Life - It's time to get smart about your gut health

Creating the digital coffee table book for JJ Keller’s 70th anniversary presented Quill with a unique and exciting challenge. Our team was faced with the task of distilling decades of experiences, innovations, and milestones into a format that was both engaging and accessible. The goal was to capture the story of JJ Keller’s journey while staying true to the brand’s overarching identity in visual style and voice throughout the book.

Somaya Life logoSomaya Life social media ads and packaging box

Tackling this book was a great way for the Quill brand experts and designers to stretch their creative legs and expertise in long-form brand storytelling. We meticulously curated photographs, key moments, achievements, and anecdotes from the 1950s onwards, creating a visual timeline that complemented the narrative. Throughout the process, we kept JJ Keller’s brand identity at the forefront, infusing the book with elements that reflected the company's values, culture, and ethos.

Somaya Life iconsAn anthrobiotic that is beyond good.

The result is a coffee table book that not only celebrates JJ Keller’s 70-year journey but also reflects the company's overarching values, culture, and aspirations for the future. Our ability to seamlessly blend into JJ Keller’s brand ecosystem with compelling storytelling, captivating imagery, and strategic design ensured that readers could vividly experience each era of the company’s evolution in a cohesive design that feels authentically aligned with its brand.

Somaya LIfe box packagingSomaya Life packaging and containerSomaya Life social media adsBenefits beyond the gutSomaya Life refrigerator full of packaging Somaya Life tradeshow exhibitSomaya Life testimonialSomaya Life product website pageSomaya Life website home page
Maya Pet logo and pattern

Creating the digital coffee table book for JJ Keller’s 70th anniversary presented Quill with a unique and exciting challenge. Our team was faced with the task of distilling decades of experiences, innovations, and milestones into a format that was both engaging and accessible. The goal was to capture the story of JJ Keller’s journey while staying true to the brand’s overarching identity in visual style and voice throughout the book.

Ancient wisdom for healthy pets. Maya Pet icons

Tackling this book was a great way for the Quill brand experts and designers to stretch their creative legs and expertise in long-form brand storytelling. We meticulously curated photographs, key moments, achievements, and anecdotes from the 1950s onwards, creating a visual timeline that complemented the narrative. Throughout the process, we kept JJ Keller’s brand identity at the forefront, infusing the book with elements that reflected the company's values, culture, and ethos.

Maya Pet website pagesMaya Pet contact web pageMaya Pet packaging jar & boxMaya Pet iconsMaya Pet pull-up banner

The result is a coffee table book that not only celebrates JJ Keller’s 70-year journey but also reflects the company's overarching values, culture, and aspirations for the future. Our ability to seamlessly blend into JJ Keller’s brand ecosystem with compelling storytelling, captivating imagery, and strategic design ensured that readers could vividly experience each era of the company’s evolution in a cohesive design that feels authentically aligned with its brand.

Maya Pet box packagingMaya Pet account page on phoneGet smart about your pet's gut health.Maya Pet business cardsMaya Pet handoutA better way to support your pet's belly.Maya Pet trade show exhibit
Castle Pierce brand packaging done rightCastle Pierce logo

Creating the digital coffee table book for JJ Keller’s 70th anniversary presented Quill with a unique and exciting challenge. Our team was faced with the task of distilling decades of experiences, innovations, and milestones into a format that was both engaging and accessible. The goal was to capture the story of JJ Keller’s journey while staying true to the brand’s overarching identity in visual style and voice throughout the book.

Castle Pierce packaging solutionsCastle Pierce - 135 years of proven performance

Tackling this book was a great way for the Quill brand experts and designers to stretch their creative legs and expertise in long-form brand storytelling. We meticulously curated photographs, key moments, achievements, and anecdotes from the 1950s onwards, creating a visual timeline that complemented the narrative. Throughout the process, we kept JJ Keller’s brand identity at the forefront, infusing the book with elements that reflected the company's values, culture, and ethos.

Castle Pierce history website pageWe've been preparing 135 years for this momentCastle Pierce 135 yearsCastle Pierce historical timelineCastle Pierce -  A legacy of packaging solutionsCastle Pierce website pages

The result is a coffee table book that not only celebrates JJ Keller’s 70-year journey but also reflects the company's overarching values, culture, and aspirations for the future. Our ability to seamlessly blend into JJ Keller’s brand ecosystem with compelling storytelling, captivating imagery, and strategic design ensured that readers could vividly experience each era of the company’s evolution in a cohesive design that feels authentically aligned with its brand.

Castle Pierce website landing pageCastle Pierce packaging onboarding mailerCastle Pierce internal wall graphicCastle Pierce shipping and stocking programCastle Pierce truck trailer graphic
Chicken Tramper "We take gear seriously, not ourselves"Chicken Tramper Logo

Creating the digital coffee table book for JJ Keller’s 70th anniversary presented Quill with a unique and exciting challenge. Our team was faced with the task of distilling decades of experiences, innovations, and milestones into a format that was both engaging and accessible. The goal was to capture the story of JJ Keller’s journey while staying true to the brand’s overarching identity in visual style and voice throughout the book.

Fanny pack design

Tackling this book was a great way for the Quill brand experts and designers to stretch their creative legs and expertise in long-form brand storytelling. We meticulously curated photographs, key moments, achievements, and anecdotes from the 1950s onwards, creating a visual timeline that complemented the narrative. Throughout the process, we kept JJ Keller’s brand identity at the forefront, infusing the book with elements that reflected the company's values, culture, and ethos.

Chicken Tramper digital ad on phone.Chicken Tramper brand colored icons Lighter mile for bigger smiles

The result is a coffee table book that not only celebrates JJ Keller’s 70-year journey but also reflects the company's overarching values, culture, and aspirations for the future. Our ability to seamlessly blend into JJ Keller’s brand ecosystem with compelling storytelling, captivating imagery, and strategic design ensured that readers could vividly experience each era of the company’s evolution in a cohesive design that feels authentically aligned with its brand.

Chicken Tramper BackpacksChicken Tramper business cardsChicken Tramper backpack illustrationChicken Tramper website page collageChicken Tramper Instagram ads Chicken Tramper thank you promo email. Chicken Tramper Website page
 Feeding America Eastern Wisconsin Annual Report spreads and landing page

Creating the digital coffee table book for JJ Keller’s 70th anniversary presented Quill with a unique and exciting challenge. Our team was faced with the task of distilling decades of experiences, innovations, and milestones into a format that was both engaging and accessible. The goal was to capture the story of JJ Keller’s journey while staying true to the brand’s overarching identity in visual style and voice throughout the book.

Feeding America Eastern Wisconsin Annual Report spreadFeeding America Eastern Wisconsin Grateful Plate Gala eventFeeding America Eastern Wisconsin Grateful Plate Gala sponsorship sheetFeeding America Eastern Wisconsin Grateful Plate Gala invitation designFeeding America Eastern Wisconsin 40 Years and Forward themeFeeding America Eastern Wisconsin Annual Report covers

Tackling this book was a great way for the Quill brand experts and designers to stretch their creative legs and expertise in long-form brand storytelling. We meticulously curated photographs, key moments, achievements, and anecdotes from the 1950s onwards, creating a visual timeline that complemented the narrative. Throughout the process, we kept JJ Keller’s brand identity at the forefront, infusing the book with elements that reflected the company's values, culture, and ethos.

Feeding America Eastern Wisconsin Annual Report spreadFeeding America Eastern Wisconsin Annual Report spreadsFeeding America Eastern Wisconsin Annual Report spreadsFeeding America Eastern Wisconsin Annual Report spreadFeeding America Eastern Wisconsin Annual Report spreads

The result is a coffee table book that not only celebrates JJ Keller’s 70-year journey but also reflects the company's overarching values, culture, and aspirations for the future. Our ability to seamlessly blend into JJ Keller’s brand ecosystem with compelling storytelling, captivating imagery, and strategic design ensured that readers could vividly experience each era of the company’s evolution in a cohesive design that feels authentically aligned with its brand.

Feeding America Eastern Wisconsin collageFeeding America Eastern Wisconsin Annual Report landing page design
Inspiring momentum with cat & dog Momentum Carnivore Nutrition logo

Creating the digital coffee table book for JJ Keller’s 70th anniversary presented Quill with a unique and exciting challenge. Our team was faced with the task of distilling decades of experiences, innovations, and milestones into a format that was both engaging and accessible. The goal was to capture the story of JJ Keller’s journey while staying true to the brand’s overarching identity in visual style and voice throughout the book.

Momentum brand elements - Icons

Tackling this book was a great way for the Quill brand experts and designers to stretch their creative legs and expertise in long-form brand storytelling. We meticulously curated photographs, key moments, achievements, and anecdotes from the 1950s onwards, creating a visual timeline that complemented the narrative. Throughout the process, we kept JJ Keller’s brand identity at the forefront, infusing the book with elements that reflected the company's values, culture, and ethos.

Momentum Business CardMomentum group packaging in all varietiesMomentum packages

The result is a coffee table book that not only celebrates JJ Keller’s 70-year journey but also reflects the company's overarching values, culture, and aspirations for the future. Our ability to seamlessly blend into JJ Keller’s brand ecosystem with compelling storytelling, captivating imagery, and strategic design ensured that readers could vividly experience each era of the company’s evolution in a cohesive design that feels authentically aligned with its brand.

Momentum meal bar displayMomentum BrochureMomentum Website, product pagesMomentum T-shirt
Devil's Cask - Innovation without disruptionDevil's Cask logo

Creating the digital coffee table book for JJ Keller’s 70th anniversary presented Quill with a unique and exciting challenge. Our team was faced with the task of distilling decades of experiences, innovations, and milestones into a format that was both engaging and accessible. The goal was to capture the story of JJ Keller’s journey while staying true to the brand’s overarching identity in visual style and voice throughout the book.

Devil's Cask barrel applicationDevil's Cask product innovation page

Tackling this book was a great way for the Quill brand experts and designers to stretch their creative legs and expertise in long-form brand storytelling. We meticulously curated photographs, key moments, achievements, and anecdotes from the 1950s onwards, creating a visual timeline that complemented the narrative. Throughout the process, we kept JJ Keller’s brand identity at the forefront, infusing the book with elements that reflected the company's values, culture, and ethos.

Devil's Cask business card coatedAge old craft. Modern solution.Devil's Cask data chart and brochure spreadDevil's Cask social media statistics

The result is a coffee table book that not only celebrates JJ Keller’s 70-year journey but also reflects the company's overarching values, culture, and aspirations for the future. Our ability to seamlessly blend into JJ Keller’s brand ecosystem with compelling storytelling, captivating imagery, and strategic design ensured that readers could vividly experience each era of the company’s evolution in a cohesive design that feels authentically aligned with its brand.

Devil's Cask barrel Devil's Cask process. 1 Prep solution. 2 assembly. 3 ApplicationDevil's Cask posterDevil's Cask airport adDevil's Cask brand guide pages
Experience Local Traditions with collage of distillery & sturgeon spearing imagery.

Creating the digital coffee table book for JJ Keller’s 70th anniversary presented Quill with a unique and exciting challenge. Our team was faced with the task of distilling decades of experiences, innovations, and milestones into a format that was both engaging and accessible. The goal was to capture the story of JJ Keller’s journey while staying true to the brand’s overarching identity in visual style and voice throughout the book.

Sturgeon Spirits logoAn Experience Like No Other with image of a still

Tackling this book was a great way for the Quill brand experts and designers to stretch their creative legs and expertise in long-form brand storytelling. We meticulously curated photographs, key moments, achievements, and anecdotes from the 1950s onwards, creating a visual timeline that complemented the narrative. Throughout the process, we kept JJ Keller’s brand identity at the forefront, infusing the book with elements that reflected the company's values, culture, and ethos.

Sturgeon Spirits vodka bottle with sturgeon in the background of the bottle. Sturgeon Spirits billboardSturgeon Spirits conservation poster.

The result is a coffee table book that not only celebrates JJ Keller’s 70-year journey but also reflects the company's overarching values, culture, and aspirations for the future. Our ability to seamlessly blend into JJ Keller’s brand ecosystem with compelling storytelling, captivating imagery, and strategic design ensured that readers could vividly experience each era of the company’s evolution in a cohesive design that feels authentically aligned with its brand.

Sturgeon Spirits illustrated coaster designsSturgeon Spirits canned alcohol & bitters dropper bottle.Sturgeon Spirits product website page.Sturgeon Spirits about page - website
Fork Farms Education System - Lesson SheetsFork Farms Education System - Badge Program System

Creating the digital coffee table book for JJ Keller’s 70th anniversary presented Quill with a unique and exciting challenge. Our team was faced with the task of distilling decades of experiences, innovations, and milestones into a format that was both engaging and accessible. The goal was to capture the story of JJ Keller’s journey while staying true to the brand’s overarching identity in visual style and voice throughout the book.

Fork Farms Education System - Lesson Illustration StyleFork Farms Education System - Lesson Educator SheetsFork Farms Education System - Student Work SheetsFork Farms Education System - Educational lesson slide deck

Tackling this book was a great way for the Quill brand experts and designers to stretch their creative legs and expertise in long-form brand storytelling. We meticulously curated photographs, key moments, achievements, and anecdotes from the 1950s onwards, creating a visual timeline that complemented the narrative. Throughout the process, we kept JJ Keller’s brand identity at the forefront, infusing the book with elements that reflected the company's values, culture, and ethos.

Fork Farms Education System - Lesson SlideFork Farms Education System - Overview SheetFork Farms Education System - Illustration styleFork Farms Education System - Lesson Work Sheets

The result is a coffee table book that not only celebrates JJ Keller’s 70-year journey but also reflects the company's overarching values, culture, and aspirations for the future. Our ability to seamlessly blend into JJ Keller’s brand ecosystem with compelling storytelling, captivating imagery, and strategic design ensured that readers could vividly experience each era of the company’s evolution in a cohesive design that feels authentically aligned with its brand.

Fork Farms Education System - Badge Program headerFork Farms Education System - Badge Program badgesFork Farms Education System - Badge Program Booklet coverFork Farms Education System - Badge Program Assembly SheetFork Farms Education System - Badge Program Sheets
Fork Farms starter kit whole package in folder

Creating the digital coffee table book for JJ Keller’s 70th anniversary presented Quill with a unique and exciting challenge. Our team was faced with the task of distilling decades of experiences, innovations, and milestones into a format that was both engaging and accessible. The goal was to capture the story of JJ Keller’s journey while staying true to the brand’s overarching identity in visual style and voice throughout the book.

Fork Farms starter kit folder Fork Farms starter kit introduction to company Fork Farms starter kit. Assembly guide coversFork Farms starter kit, assembly list with illustrationsFork Farms starter kit sheetsFork Farms starter kit illustration of hydroponic lettuce Fork Farms hydroponic lettuce seedFork Farms starter kit, grow guide cover

Tackling this book was a great way for the Quill brand experts and designers to stretch their creative legs and expertise in long-form brand storytelling. We meticulously curated photographs, key moments, achievements, and anecdotes from the 1950s onwards, creating a visual timeline that complemented the narrative. Throughout the process, we kept JJ Keller’s brand identity at the forefront, infusing the book with elements that reflected the company's values, culture, and ethos.

Fork Farms starter kit. Grow Guide infographicsFork Farms starter kit. Assembly IllustrationFork Farms harvesting lettuce from Flex Farm
The Waters building overlooking the waterLine with diamonds
Historic image of The Waters building

Creating the digital coffee table book for JJ Keller’s 70th anniversary presented Quill with a unique and exciting challenge. Our team was faced with the task of distilling decades of experiences, innovations, and milestones into a format that was both engaging and accessible. The goal was to capture the story of JJ Keller’s journey while staying true to the brand’s overarching identity in visual style and voice throughout the book.

Tackling this book was a great way for the Quill brand experts and designers to stretch their creative legs and expertise in long-form brand storytelling. We meticulously curated photographs, key moments, achievements, and anecdotes from the 1950s onwards, creating a visual timeline that complemented the narrative. Throughout the process, we kept JJ Keller’s brand identity at the forefront, infusing the book with elements that reflected the company's values, culture, and ethos.

The Waters logo refinement and color palette
The Waters website The Waters services brochure

The result is a coffee table book that not only celebrates JJ Keller’s 70-year journey but also reflects the company's overarching values, culture, and aspirations for the future. Our ability to seamlessly blend into JJ Keller’s brand ecosystem with compelling storytelling, captivating imagery, and strategic design ensured that readers could vividly experience each era of the company’s evolution in a cohesive design that feels authentically aligned with its brand.

The Waters scrollable historic timeline on website
The Waters postcard mailer and email confirmation page
Grains on wood background next to cover of Valley Annual Report

Creating the digital coffee table book for JJ Keller’s 70th anniversary presented Quill with a unique and exciting challenge. Our team was faced with the task of distilling decades of experiences, innovations, and milestones into a format that was both engaging and accessible. The goal was to capture the story of JJ Keller’s journey while staying true to the brand’s overarching identity in visual style and voice throughout the book.

Valley 2022 Annual Report styleguideSpread of 2022 Valley Annual Report

Tackling this book was a great way for the Quill brand experts and designers to stretch their creative legs and expertise in long-form brand storytelling. We meticulously curated photographs, key moments, achievements, and anecdotes from the 1950s onwards, creating a visual timeline that complemented the narrative. Throughout the process, we kept JJ Keller’s brand identity at the forefront, infusing the book with elements that reflected the company's values, culture, and ethos.

The result is a coffee table book that not only celebrates JJ Keller’s 70-year journey but also reflects the company's overarching values, culture, and aspirations for the future. Our ability to seamlessly blend into JJ Keller’s brand ecosystem with compelling storytelling, captivating imagery, and strategic design ensured that readers could vividly experience each era of the company’s evolution in a cohesive design that feels authentically aligned with its brand.

From Goods to Great

Creating the digital coffee table book for JJ Keller’s 70th anniversary presented Quill with a unique and exciting challenge. Our team was faced with the task of distilling decades of experiences, innovations, and milestones into a format that was both engaging and accessible. The goal was to capture the story of JJ Keller’s journey while staying true to the brand’s overarching identity in visual style and voice throughout the book.

The Solution

Tackling this book was a great way for the Quill brand experts and designers to stretch their creative legs and expertise in long-form brand storytelling. We meticulously curated photographs, key moments, achievements, and anecdotes from the 1950s onwards, creating a visual timeline that complemented the narrative. Throughout the process, we kept JJ Keller’s brand identity at the forefront, infusing the book with elements that reflected the company's values, culture, and ethos.

Fork Farms logo lockup systemFork Farms Vertical Hydroponic Farming - The Flex Farm. Image of the Flex Farm
Fork Farms websiteFork Farms digital advertising graphics: Healthier living for all and Fresh greens grown here.Fork Farms business cards
Fork Farms tradeshow boothFork Farms starter kit package designFork Farms educational section: Inspiring the next generationFork Farms Farmative logoFork Farms farmative app advertisment
Fork Farms Farmative store webpageFork Farms packaging - pH Up & Down, Nutrients, and seed packets

The result is a coffee table book that not only celebrates JJ Keller’s 70-year journey but also reflects the company's overarching values, culture, and aspirations for the future. Our ability to seamlessly blend into JJ Keller’s brand ecosystem with compelling storytelling, captivating imagery, and strategic design ensured that readers could vividly experience each era of the company’s evolution in a cohesive design that feels authentically aligned with its brand.

Dad & Daughter Image with graphic "You deserve a stress free summer"AAA Iconography

Creating the digital coffee table book for JJ Keller’s 70th anniversary presented Quill with a unique and exciting challenge. Our team was faced with the task of distilling decades of experiences, innovations, and milestones into a format that was both engaging and accessible. The goal was to capture the story of JJ Keller’s journey while staying true to the brand’s overarching identity in visual style and voice throughout the book.

AAA Liner Replacements logo and social media ads

Tackling this book was a great way for the Quill brand experts and designers to stretch their creative legs and expertise in long-form brand storytelling. We meticulously curated photographs, key moments, achievements, and anecdotes from the 1950s onwards, creating a visual timeline that complemented the narrative. Throughout the process, we kept JJ Keller’s brand identity at the forefront, infusing the book with elements that reflected the company's values, culture, and ethos.

AAA Collateral & FolderAAA Website designAAA truck decal

The result is a coffee table book that not only celebrates JJ Keller’s 70-year journey but also reflects the company's overarching values, culture, and aspirations for the future. Our ability to seamlessly blend into JJ Keller’s brand ecosystem with compelling storytelling, captivating imagery, and strategic design ensured that readers could vividly experience each era of the company’s evolution in a cohesive design that feels authentically aligned with its brand.

Oshkosh Aviation Business Park aerial view
OSH in blue box

Creating the digital coffee table book for JJ Keller’s 70th anniversary presented Quill with a unique and exciting challenge. Our team was faced with the task of distilling decades of experiences, innovations, and milestones into a format that was both engaging and accessible. The goal was to capture the story of JJ Keller’s journey while staying true to the brand’s overarching identity in visual style and voice throughout the book.

Become a part of Oshkosh's Aviation Story and business card design

Tackling this book was a great way for the Quill brand experts and designers to stretch their creative legs and expertise in long-form brand storytelling. We meticulously curated photographs, key moments, achievements, and anecdotes from the 1950s onwards, creating a visual timeline that complemented the narrative. Throughout the process, we kept JJ Keller’s brand identity at the forefront, infusing the book with elements that reflected the company's values, culture, and ethos.

Oshkosh Aviation on Park logo and iconography

The result is a coffee table book that not only celebrates JJ Keller’s 70-year journey but also reflects the company's overarching values, culture, and aspirations for the future. Our ability to seamlessly blend into JJ Keller’s brand ecosystem with compelling storytelling, captivating imagery, and strategic design ensured that readers could vividly experience each era of the company’s evolution in a cohesive design that feels authentically aligned with its brand.

Oshkosh Aviation Park digital advertisementsOshkosh Aviation Business Park collateral folder and brochure design
Girl holding open sign at a small businessAchieve your financial goals

Creating the digital coffee table book for JJ Keller’s 70th anniversary presented Quill with a unique and exciting challenge. Our team was faced with the task of distilling decades of experiences, innovations, and milestones into a format that was both engaging and accessible. The goal was to capture the story of JJ Keller’s journey while staying true to the brand’s overarching identity in visual style and voice throughout the book.

Accounting team at deskAlly Tax & Accounting logo

Tackling this book was a great way for the Quill brand experts and designers to stretch their creative legs and expertise in long-form brand storytelling. We meticulously curated photographs, key moments, achievements, and anecdotes from the 1950s onwards, creating a visual timeline that complemented the narrative. Throughout the process, we kept JJ Keller’s brand identity at the forefront, infusing the book with elements that reflected the company's values, culture, and ethos.

Ally Tax & Accounting logo lockupsAlly Tax & Accounting website

The result is a coffee table book that not only celebrates JJ Keller’s 70-year journey but also reflects the company's overarching values, culture, and aspirations for the future. Our ability to seamlessly blend into JJ Keller’s brand ecosystem with compelling storytelling, captivating imagery, and strategic design ensured that readers could vividly experience each era of the company’s evolution in a cohesive design that feels authentically aligned with its brand.

Ally Tax & Accounting web pageAlly Tax & Accounting digital advertising campaign
Arise Balanced Wellness illustrated icon setArise Balanced Wellness GDUSA winner tagsArise Balanced Wellness packaging guide

Creating the digital coffee table book for JJ Keller’s 70th anniversary presented Quill with a unique and exciting challenge. Our team was faced with the task of distilling decades of experiences, innovations, and milestones into a format that was both engaging and accessible. The goal was to capture the story of JJ Keller’s journey while staying true to the brand’s overarching identity in visual style and voice throughout the book.

Tackling this book was a great way for the Quill brand experts and designers to stretch their creative legs and expertise in long-form brand storytelling. We meticulously curated photographs, key moments, achievements, and anecdotes from the 1950s onwards, creating a visual timeline that complemented the narrative. Throughout the process, we kept JJ Keller’s brand identity at the forefront, infusing the book with elements that reflected the company's values, culture, and ethos.

Arise Balanced Wellness label collageArise Balanced Wellness packaging system

The result is a coffee table book that not only celebrates JJ Keller’s 70-year journey but also reflects the company's overarching values, culture, and aspirations for the future. Our ability to seamlessly blend into JJ Keller’s brand ecosystem with compelling storytelling, captivating imagery, and strategic design ensured that readers could vividly experience each era of the company’s evolution in a cohesive design that feels authentically aligned with its brand.

Arise Balanced Wellness Elderberry Syrup bottle packagingArise Balanced Wellness Stress Fix packaging tinctureArise Balanced Wellness Chai honey packaging jarArise Balanced Wellness Inner Calm 
capsule packagingArise Balanced Wellness Ancient wisdom for modern life illustration
Feeding America 2021 Annual Report cover and spread with illustrationsFeeding America 2021 Annual Report cover and spreads

Creating the digital coffee table book for JJ Keller’s 70th anniversary presented Quill with a unique and exciting challenge. Our team was faced with the task of distilling decades of experiences, innovations, and milestones into a format that was both engaging and accessible. The goal was to capture the story of JJ Keller’s journey while staying true to the brand’s overarching identity in visual style and voice throughout the book.

Feeding America 2021 Annual Report story illustrationsFeeding America 2021 Annual Report inner spreadsFeeding America 2021 Annual Report Impact with infographics

Tackling this book was a great way for the Quill brand experts and designers to stretch their creative legs and expertise in long-form brand storytelling. We meticulously curated photographs, key moments, achievements, and anecdotes from the 1950s onwards, creating a visual timeline that complemented the narrative. Throughout the process, we kept JJ Keller’s brand identity at the forefront, infusing the book with elements that reflected the company's values, culture, and ethos.

Feeding America 2021 Annual Report storyFeeding America 2021 Annual Report inner spreadsFeeding America 2021 Annual Report story illustration sketchesFeeding America 2021 Annual Report story illustrationsFeeding America 2021 Annual Report inner spreadsFeeding America 2021 Annual Report story illustrations on pageFeeding America 2021 Annual Report story illustrations

The result is a coffee table book that not only celebrates JJ Keller’s 70-year journey but also reflects the company's overarching values, culture, and aspirations for the future. Our ability to seamlessly blend into JJ Keller’s brand ecosystem with compelling storytelling, captivating imagery, and strategic design ensured that readers could vividly experience each era of the company’s evolution in a cohesive design that feels authentically aligned with its brand.

Feeding America 2021 Annual Report infographicsFeeding America 2021 Annual Report story illustrationsFeeding America 2021 Annual Report story illustration sketchesFeeding America 2021 Annual Report back cover
MacDowell Male Chorus "Come see us live" with group imageMacDowell Male Chorus historical founder illustration

Creating the digital coffee table book for JJ Keller’s 70th anniversary presented Quill with a unique and exciting challenge. Our team was faced with the task of distilling decades of experiences, innovations, and milestones into a format that was both engaging and accessible. The goal was to capture the story of JJ Keller’s journey while staying true to the brand’s overarching identity in visual style and voice throughout the book.

MacDowell Male Chorus logoMacDowell Male Chorus. A unified group for 80 years with historical imagery

Tackling this book was a great way for the Quill brand experts and designers to stretch their creative legs and expertise in long-form brand storytelling. We meticulously curated photographs, key moments, achievements, and anecdotes from the 1950s onwards, creating a visual timeline that complemented the narrative. Throughout the process, we kept JJ Keller’s brand identity at the forefront, infusing the book with elements that reflected the company's values, culture, and ethos.

MacDowell Male Chorus business cardsMacDowell Male Chorus concert public advertisementMacDowell Male Chorus concert ticket

The result is a coffee table book that not only celebrates JJ Keller’s 70-year journey but also reflects the company's overarching values, culture, and aspirations for the future. Our ability to seamlessly blend into JJ Keller’s brand ecosystem with compelling storytelling, captivating imagery, and strategic design ensured that readers could vividly experience each era of the company’s evolution in a cohesive design that feels authentically aligned with its brand.

MacDowell Male Chorus concert schedule posterMacDowell Male Chorus concert schedule posterMacDowell Male Chorus social media concert scheduleMacDowell Male Chorus website home page
Harry Miller historical image with signature gifHarry Miller Companies 100 Year emblem

Creating the digital coffee table book for JJ Keller’s 70th anniversary presented Quill with a unique and exciting challenge. Our team was faced with the task of distilling decades of experiences, innovations, and milestones into a format that was both engaging and accessible. The goal was to capture the story of JJ Keller’s journey while staying true to the brand’s overarching identity in visual style and voice throughout the book.

Multi-Housing, Laundromats/Coin Laundries, On-Premises LaundryHarry Miller website timeline

Tackling this book was a great way for the Quill brand experts and designers to stretch their creative legs and expertise in long-form brand storytelling. We meticulously curated photographs, key moments, achievements, and anecdotes from the 1950s onwards, creating a visual timeline that complemented the narrative. Throughout the process, we kept JJ Keller’s brand identity at the forefront, infusing the book with elements that reflected the company's values, culture, and ethos.

Current laundry solutions from a company with historical valuesHarry Miller Company logo lockupsHarry Miller Companies branded collateral examples

The result is a coffee table book that not only celebrates JJ Keller’s 70-year journey but also reflects the company's overarching values, culture, and aspirations for the future. Our ability to seamlessly blend into JJ Keller’s brand ecosystem with compelling storytelling, captivating imagery, and strategic design ensured that readers could vividly experience each era of the company’s evolution in a cohesive design that feels authentically aligned with its brand.

Harry Miller Companies vehicle wrap
Inspection Services of Wisconsin's logo

Creating the digital coffee table book for JJ Keller’s 70th anniversary presented Quill with a unique and exciting challenge. Our team was faced with the task of distilling decades of experiences, innovations, and milestones into a format that was both engaging and accessible. The goal was to capture the story of JJ Keller’s journey while staying true to the brand’s overarching identity in visual style and voice throughout the book.

Inspection Services of Wisconsin's card and iconography set

Tackling this book was a great way for the Quill brand experts and designers to stretch their creative legs and expertise in long-form brand storytelling. We meticulously curated photographs, key moments, achievements, and anecdotes from the 1950s onwards, creating a visual timeline that complemented the narrative. Throughout the process, we kept JJ Keller’s brand identity at the forefront, infusing the book with elements that reflected the company's values, culture, and ethos.

Inspection Services of Wisconsin's business cardsInspection Services of Wisconsin's website

The result is a coffee table book that not only celebrates JJ Keller’s 70-year journey but also reflects the company's overarching values, culture, and aspirations for the future. Our ability to seamlessly blend into JJ Keller’s brand ecosystem with compelling storytelling, captivating imagery, and strategic design ensured that readers could vividly experience each era of the company’s evolution in a cohesive design that feels authentically aligned with its brand.

Worker looking at the Allsource App on phone

Creating the digital coffee table book for JJ Keller’s 70th anniversary presented Quill with a unique and exciting challenge. Our team was faced with the task of distilling decades of experiences, innovations, and milestones into a format that was both engaging and accessible. The goal was to capture the story of JJ Keller’s journey while staying true to the brand’s overarching identity in visual style and voice throughout the book.

Allsource logo and business cards

Tackling this book was a great way for the Quill brand experts and designers to stretch their creative legs and expertise in long-form brand storytelling. We meticulously curated photographs, key moments, achievements, and anecdotes from the 1950s onwards, creating a visual timeline that complemented the narrative. Throughout the process, we kept JJ Keller’s brand identity at the forefront, infusing the book with elements that reflected the company's values, culture, and ethos.

Allsource Product bucket and product tips sheetAllsource truck wrap

The result is a coffee table book that not only celebrates JJ Keller’s 70-year journey but also reflects the company's overarching values, culture, and aspirations for the future. Our ability to seamlessly blend into JJ Keller’s brand ecosystem with compelling storytelling, captivating imagery, and strategic design ensured that readers could vividly experience each era of the company’s evolution in a cohesive design that feels authentically aligned with its brand.

Allsource app designAllsource product brochureAllsource tradeshow booth
Spread of Feeding America Annual ReportTogether we can solve hunger.

Creating the digital coffee table book for JJ Keller’s 70th anniversary presented Quill with a unique and exciting challenge. Our team was faced with the task of distilling decades of experiences, innovations, and milestones into a format that was both engaging and accessible. The goal was to capture the story of JJ Keller’s journey while staying true to the brand’s overarching identity in visual style and voice throughout the book.

Feeding America Report sketches and wireframesFeeding America Annual Report sitting on desk

Tackling this book was a great way for the Quill brand experts and designers to stretch their creative legs and expertise in long-form brand storytelling. We meticulously curated photographs, key moments, achievements, and anecdotes from the 1950s onwards, creating a visual timeline that complemented the narrative. Throughout the process, we kept JJ Keller’s brand identity at the forefront, infusing the book with elements that reflected the company's values, culture, and ethos.

Girl reading Feeding America Annual Report impact page

The result is a coffee table book that not only celebrates JJ Keller’s 70-year journey but also reflects the company's overarching values, culture, and aspirations for the future. Our ability to seamlessly blend into JJ Keller’s brand ecosystem with compelling storytelling, captivating imagery, and strategic design ensured that readers could vividly experience each era of the company’s evolution in a cohesive design that feels authentically aligned with its brand.

Person giving presentation on Tips for TeensAnimated Breakwater logo

Creating the digital coffee table book for JJ Keller’s 70th anniversary presented Quill with a unique and exciting challenge. Our team was faced with the task of distilling decades of experiences, innovations, and milestones into a format that was both engaging and accessible. The goal was to capture the story of JJ Keller’s journey while staying true to the brand’s overarching identity in visual style and voice throughout the book.

A community togetherBreakwater business cards

Tackling this book was a great way for the Quill brand experts and designers to stretch their creative legs and expertise in long-form brand storytelling. We meticulously curated photographs, key moments, achievements, and anecdotes from the 1950s onwards, creating a visual timeline that complemented the narrative. Throughout the process, we kept JJ Keller’s brand identity at the forefront, infusing the book with elements that reflected the company's values, culture, and ethos.

We <3 YouBreakwater websiteBreakwater poster designs

The result is a coffee table book that not only celebrates JJ Keller’s 70-year journey but also reflects the company's overarching values, culture, and aspirations for the future. Our ability to seamlessly blend into JJ Keller’s brand ecosystem with compelling storytelling, captivating imagery, and strategic design ensured that readers could vividly experience each era of the company’s evolution in a cohesive design that feels authentically aligned with its brand.

Police officer walking with kidsBreakwater podcast logo & mugBreakwater podcast page on phone graphicBreakwater collateral sheets with tips for teens
House of Flowers Made in Oshkosh, Wisconsin floral paper

Creating the digital coffee table book for JJ Keller’s 70th anniversary presented Quill with a unique and exciting challenge. Our team was faced with the task of distilling decades of experiences, innovations, and milestones into a format that was both engaging and accessible. The goal was to capture the story of JJ Keller’s journey while staying true to the brand’s overarching identity in visual style and voice throughout the book.

House of Flower business cards

Tackling this book was a great way for the Quill brand experts and designers to stretch their creative legs and expertise in long-form brand storytelling. We meticulously curated photographs, key moments, achievements, and anecdotes from the 1950s onwards, creating a visual timeline that complemented the narrative. Throughout the process, we kept JJ Keller’s brand identity at the forefront, infusing the book with elements that reflected the company's values, culture, and ethos.

House of Flower logo lockupsHouse of Flowers Campaign collateral

The result is a coffee table book that not only celebrates JJ Keller’s 70-year journey but also reflects the company's overarching values, culture, and aspirations for the future. Our ability to seamlessly blend into JJ Keller’s brand ecosystem with compelling storytelling, captivating imagery, and strategic design ensured that readers could vividly experience each era of the company’s evolution in a cohesive design that feels authentically aligned with its brand.

House of Flowers plant care House of Flowers seasonal campaign catalogHouse of Flowers campaign postcardsThanks for shopping local
FOCUS Stage event"My daughter would have turned four today"

Creating the digital coffee table book for JJ Keller’s 70th anniversary presented Quill with a unique and exciting challenge. Our team was faced with the task of distilling decades of experiences, innovations, and milestones into a format that was both engaging and accessible. The goal was to capture the story of JJ Keller’s journey while staying true to the brand’s overarching identity in visual style and voice throughout the book.

ThedaCare logo
No distractions, stay focused

Tackling this book was a great way for the Quill brand experts and designers to stretch their creative legs and expertise in long-form brand storytelling. We meticulously curated photographs, key moments, achievements, and anecdotes from the 1950s onwards, creating a visual timeline that complemented the narrative. Throughout the process, we kept JJ Keller’s brand identity at the forefront, infusing the book with elements that reflected the company's values, culture, and ethos.

FOCUS staged event

The result is a coffee table book that not only celebrates JJ Keller’s 70-year journey but also reflects the company's overarching values, culture, and aspirations for the future. Our ability to seamlessly blend into JJ Keller’s brand ecosystem with compelling storytelling, captivating imagery, and strategic design ensured that readers could vividly experience each era of the company’s evolution in a cohesive design that feels authentically aligned with its brand.

FOCUS Acronym graphic FOCUS event imagesFOCUS Social media graphic and flyerFOCUS poster
Oshkosh Corporation Safer At Six logo animationOshkosh Corporation Safer At Six - person wearing mask at desk

Creating the digital coffee table book for JJ Keller’s 70th anniversary presented Quill with a unique and exciting challenge. Our team was faced with the task of distilling decades of experiences, innovations, and milestones into a format that was both engaging and accessible. The goal was to capture the story of JJ Keller’s journey while staying true to the brand’s overarching identity in visual style and voice throughout the book.

Oshkosh Corporation Safer At Six elevator signage

Tackling this book was a great way for the Quill brand experts and designers to stretch their creative legs and expertise in long-form brand storytelling. We meticulously curated photographs, key moments, achievements, and anecdotes from the 1950s onwards, creating a visual timeline that complemented the narrative. Throughout the process, we kept JJ Keller’s brand identity at the forefront, infusing the book with elements that reflected the company's values, culture, and ethos.

Oshkosh Corporation Safer At Six table top signageOshkosh Corporation Safer At Six signageOshkosh Corporation Safer At Six arrow floor decals

The result is a coffee table book that not only celebrates JJ Keller’s 70-year journey but also reflects the company's overarching values, culture, and aspirations for the future. Our ability to seamlessly blend into JJ Keller’s brand ecosystem with compelling storytelling, captivating imagery, and strategic design ensured that readers could vividly experience each era of the company’s evolution in a cohesive design that feels authentically aligned with its brand.

Oshkosh Corporation Safer At Six hand sanitizer stickerOshkosh Corporation Safer at Six campaign stair graphics

The result is a coffee table book that not only celebrates JJ Keller’s 70-year journey but also reflects the company's overarching values, culture, and aspirations for the future. Our ability to seamlessly blend into JJ Keller’s brand ecosystem with compelling storytelling, captivating imagery, and strategic design ensured that readers could vividly experience each era of the company’s evolution in a cohesive design that feels authentically aligned with its brand.

Creating the digital coffee table book for JJ Keller’s 70th anniversary presented Quill with a unique and exciting challenge. Our team was faced with the task of distilling decades of experiences, innovations, and milestones into a format that was both engaging and accessible. The goal was to capture the story of JJ Keller’s journey while staying true to the brand’s overarching identity in visual style and voice throughout the book.

Good Foods color changing logo gif

Tackling this book was a great way for the Quill brand experts and designers to stretch their creative legs and expertise in long-form brand storytelling. We meticulously curated photographs, key moments, achievements, and anecdotes from the 1950s onwards, creating a visual timeline that complemented the narrative. Throughout the process, we kept JJ Keller’s brand identity at the forefront, infusing the book with elements that reflected the company's values, culture, and ethos.

Good Foods brand guide cover & pages

The result is a coffee table book that not only celebrates JJ Keller’s 70-year journey but also reflects the company's overarching values, culture, and aspirations for the future. Our ability to seamlessly blend into JJ Keller’s brand ecosystem with compelling storytelling, captivating imagery, and strategic design ensured that readers could vividly experience each era of the company’s evolution in a cohesive design that feels authentically aligned with its brand.

Designer at computer using the Good Foods brand guide

The result is a coffee table book that not only celebrates JJ Keller’s 70-year journey but also reflects the company's overarching values, culture, and aspirations for the future. Our ability to seamlessly blend into JJ Keller’s brand ecosystem with compelling storytelling, captivating imagery, and strategic design ensured that readers could vividly experience each era of the company’s evolution in a cohesive design that feels authentically aligned with its brand.

Craft Coating logo

Tackling this book was a great way for the Quill brand experts and designers to stretch their creative legs and expertise in long-form brand storytelling. We meticulously curated photographs, key moments, achievements, and anecdotes from the 1950s onwards, creating a visual timeline that complemented the narrative. Throughout the process, we kept JJ Keller’s brand identity at the forefront, infusing the book with elements that reflected the company's values, culture, and ethos.

Craft Coating emblem gif

Creating the digital coffee table book for JJ Keller’s 70th anniversary presented Quill with a unique and exciting challenge. Our team was faced with the task of distilling decades of experiences, innovations, and milestones into a format that was both engaging and accessible. The goal was to capture the story of JJ Keller’s journey while staying true to the brand’s overarching identity in visual style and voice throughout the book.

Craft Coating folder with sales collateral

The result is a coffee table book that not only celebrates JJ Keller’s 70-year journey but also reflects the company's overarching values, culture, and aspirations for the future. Our ability to seamlessly blend into JJ Keller’s brand ecosystem with compelling storytelling, captivating imagery, and strategic design ensured that readers could vividly experience each era of the company’s evolution in a cohesive design that feels authentically aligned with its brand.

Craft Coating social media graphics

The result is a coffee table book that not only celebrates JJ Keller’s 70-year journey but also reflects the company's overarching values, culture, and aspirations for the future. Our ability to seamlessly blend into JJ Keller’s brand ecosystem with compelling storytelling, captivating imagery, and strategic design ensured that readers could vividly experience each era of the company’s evolution in a cohesive design that feels authentically aligned with its brand.

Girl in pool in a floaty with oranges on her eyesGIF of LinerWorld logo

Creating the digital coffee table book for JJ Keller’s 70th anniversary presented Quill with a unique and exciting challenge. Our team was faced with the task of distilling decades of experiences, innovations, and milestones into a format that was both engaging and accessible. The goal was to capture the story of JJ Keller’s journey while staying true to the brand’s overarching identity in visual style and voice throughout the book.

LinerWorld collage of liner styles in poolsYou and your pool mean the world to us.

Tackling this book was a great way for the Quill brand experts and designers to stretch their creative legs and expertise in long-form brand storytelling. We meticulously curated photographs, key moments, achievements, and anecdotes from the 1950s onwards, creating a visual timeline that complemented the narrative. Throughout the process, we kept JJ Keller’s brand identity at the forefront, infusing the book with elements that reflected the company's values, culture, and ethos.

LinerWorld website pages

The result is a coffee table book that not only celebrates JJ Keller’s 70-year journey but also reflects the company's overarching values, culture, and aspirations for the future. Our ability to seamlessly blend into JJ Keller’s brand ecosystem with compelling storytelling, captivating imagery, and strategic design ensured that readers could vividly experience each era of the company’s evolution in a cohesive design that feels authentically aligned with its brand.

LinerWorld iconography and website pagesLinerWorld digital advertisingLinerWorld iconographyLinerWorld liner manual collateralLinerWorld sub-brand iconographyPug in a donut floaty
Staying Alive Campaign logo

Creating the digital coffee table book for JJ Keller’s 70th anniversary presented Quill with a unique and exciting challenge. Our team was faced with the task of distilling decades of experiences, innovations, and milestones into a format that was both engaging and accessible. The goal was to capture the story of JJ Keller’s journey while staying true to the brand’s overarching identity in visual style and voice throughout the book.

Staying Alive Campaign strategy behind the logo conceptStaying Alive Campaign website

Tackling this book was a great way for the Quill brand experts and designers to stretch their creative legs and expertise in long-form brand storytelling. We meticulously curated photographs, key moments, achievements, and anecdotes from the 1950s onwards, creating a visual timeline that complemented the narrative. Throughout the process, we kept JJ Keller’s brand identity at the forefront, infusing the book with elements that reflected the company's values, culture, and ethos.

Staying Alive campaign banner

The result is a coffee table book that not only celebrates JJ Keller’s 70-year journey but also reflects the company's overarching values, culture, and aspirations for the future. Our ability to seamlessly blend into JJ Keller’s brand ecosystem with compelling storytelling, captivating imagery, and strategic design ensured that readers could vividly experience each era of the company’s evolution in a cohesive design that feels authentically aligned with its brand.

Staying Alive Campaign Collateral
Come drink with us

Creating the digital coffee table book for JJ Keller’s 70th anniversary presented Quill with a unique and exciting challenge. Our team was faced with the task of distilling decades of experiences, innovations, and milestones into a format that was both engaging and accessible. The goal was to capture the story of JJ Keller’s journey while staying true to the brand’s overarching identity in visual style and voice throughout the book.

Tackling this book was a great way for the Quill brand experts and designers to stretch their creative legs and expertise in long-form brand storytelling. We meticulously curated photographs, key moments, achievements, and anecdotes from the 1950s onwards, creating a visual timeline that complemented the narrative. Throughout the process, we kept JJ Keller’s brand identity at the forefront, infusing the book with elements that reflected the company's values, culture, and ethos.

Gabe's logoGabe's logo lockups

The result is a coffee table book that not only celebrates JJ Keller’s 70-year journey but also reflects the company's overarching values, culture, and aspirations for the future. Our ability to seamlessly blend into JJ Keller’s brand ecosystem with compelling storytelling, captivating imagery, and strategic design ensured that readers could vividly experience each era of the company’s evolution in a cohesive design that feels authentically aligned with its brand.

Gabe's mural being painted on wallGabe's menusGabe's Interior - Girl at bar wearing Gabe's t-shirt
Junior's Boot Wax Ad - Natural Formula, Protects any type of leather
Junior's Boot Wax - Clarence Gereau signature.

Creating the digital coffee table book for JJ Keller’s 70th anniversary presented Quill with a unique and exciting challenge. Our team was faced with the task of distilling decades of experiences, innovations, and milestones into a format that was both engaging and accessible. The goal was to capture the story of JJ Keller’s journey while staying true to the brand’s overarching identity in visual style and voice throughout the book.

The result is a coffee table book that not only celebrates JJ Keller’s 70-year journey but also reflects the company's overarching values, culture, and aspirations for the future. Our ability to seamlessly blend into JJ Keller’s brand ecosystem with compelling storytelling, captivating imagery, and strategic design ensured that readers could vividly experience each era of the company’s evolution in a cohesive design that feels authentically aligned with its brand.

Junior's Boot Wax tin packaging design

Tackling this book was a great way for the Quill brand experts and designers to stretch their creative legs and expertise in long-form brand storytelling. We meticulously curated photographs, key moments, achievements, and anecdotes from the 1950s onwards, creating a visual timeline that complemented the narrative. Throughout the process, we kept JJ Keller’s brand identity at the forefront, infusing the book with elements that reflected the company's values, culture, and ethos.

Protecting any type of leather - tin rolling across page. Junior's Boot Wax website

The result is a coffee table book that not only celebrates JJ Keller’s 70-year journey but also reflects the company's overarching values, culture, and aspirations for the future. Our ability to seamlessly blend into JJ Keller’s brand ecosystem with compelling storytelling, captivating imagery, and strategic design ensured that readers could vividly experience each era of the company’s evolution in a cohesive design that feels authentically aligned with its brand.

Junior's Boot Wax logo animation
We're your connection to an impressive community - messaging

Creating the digital coffee table book for JJ Keller’s 70th anniversary presented Quill with a unique and exciting challenge. Our team was faced with the task of distilling decades of experiences, innovations, and milestones into a format that was both engaging and accessible. The goal was to capture the story of JJ Keller’s journey while staying true to the brand’s overarching identity in visual style and voice throughout the book.

Tackling this book was a great way for the Quill brand experts and designers to stretch their creative legs and expertise in long-form brand storytelling. We meticulously curated photographs, key moments, achievements, and anecdotes from the 1950s onwards, creating a visual timeline that complemented the narrative. Throughout the process, we kept JJ Keller’s brand identity at the forefront, infusing the book with elements that reflected the company's values, culture, and ethos.

EAA Business Development Packaging DesignEAA Business Development Brochure and chargerEAA Business Development booklet spread

The result is a coffee table book that not only celebrates JJ Keller’s 70-year journey but also reflects the company's overarching values, culture, and aspirations for the future. Our ability to seamlessly blend into JJ Keller’s brand ecosystem with compelling storytelling, captivating imagery, and strategic design ensured that readers could vividly experience each era of the company’s evolution in a cohesive design that feels authentically aligned with its brand.

EAA BD campaign - Post Card mailerEAA Business Development Booklet Spread with infographics
EAA Business Development bookletsEAA Business Development handoutsEAA Business Development website opportunities
Pillars signage on road

Creating the digital coffee table book for JJ Keller’s 70th anniversary presented Quill with a unique and exciting challenge. Our team was faced with the task of distilling decades of experiences, innovations, and milestones into a format that was both engaging and accessible. The goal was to capture the story of JJ Keller’s journey while staying true to the brand’s overarching identity in visual style and voice throughout the book.

Pillars color palette

Tackling this book was a great way for the Quill brand experts and designers to stretch their creative legs and expertise in long-form brand storytelling. We meticulously curated photographs, key moments, achievements, and anecdotes from the 1950s onwards, creating a visual timeline that complemented the narrative. Throughout the process, we kept JJ Keller’s brand identity at the forefront, infusing the book with elements that reflected the company's values, culture, and ethos.

Pillars logo lockups

The result is a coffee table book that not only celebrates JJ Keller’s 70-year journey but also reflects the company's overarching values, culture, and aspirations for the future. Our ability to seamlessly blend into JJ Keller’s brand ecosystem with compelling storytelling, captivating imagery, and strategic design ensured that readers could vividly experience each era of the company’s evolution in a cohesive design that feels authentically aligned with its brand.

Pillars website
Pillars signage on side of buildingPillars mission with infographicsPillars brochurePillars billboard
Oshkosh Country Club "Experience the Legacy" - public tee timesOshkosh Country Club logo

Creating the digital coffee table book for JJ Keller’s 70th anniversary presented Quill with a unique and exciting challenge. Our team was faced with the task of distilling decades of experiences, innovations, and milestones into a format that was both engaging and accessible. The goal was to capture the story of JJ Keller’s journey while staying true to the brand’s overarching identity in visual style and voice throughout the book.

Oshkosh Country Club historical images with Since 1899

Tackling this book was a great way for the Quill brand experts and designers to stretch their creative legs and expertise in long-form brand storytelling. We meticulously curated photographs, key moments, achievements, and anecdotes from the 1950s onwards, creating a visual timeline that complemented the narrative. Throughout the process, we kept JJ Keller’s brand identity at the forefront, infusing the book with elements that reflected the company's values, culture, and ethos.

Oshkosh Country Club website home page with emblemOshkosh Country Club exterior signage with logoOshkosh Country Club score cards, hole flag, brochure designsOshkosh Country Club dining webpage

The result is a coffee table book that not only celebrates JJ Keller’s 70-year journey but also reflects the company's overarching values, culture, and aspirations for the future. Our ability to seamlessly blend into JJ Keller’s brand ecosystem with compelling storytelling, captivating imagery, and strategic design ensured that readers could vividly experience each era of the company’s evolution in a cohesive design that feels authentically aligned with its brand.

Oshkosh Country Club pole bannersOshkosh Country Club booklet pages
Quotation Marks

Quotation Marks